This is a concept for a landing page for a seminar. It was inspired by Tim Ferris's work, who is one of my role models.
The seminar is aimed at digital creatives who understand and desire the remote possibilities of their work but don't yet know how to make it reality. To target their desire, I highlighted the keyword ("anywhere") in the value proposition.
I used the yellow freehand framing around the profile picture to make it more relatable to creatives. Yellow is associated with joy, happiness and energy.
I created a sense of urgency by limiting the available seats left.
I provided all information necessary (date, time , place) to facilitate a decision NOW, since this highly increases the chances of making the sale.
Finally, I used testimonials because let's face it – we are all suckers for them.